Think all the “canna-mom” messaging around marijuana is harmless? Think again. A new study in the American Journal of Preventive Medicine from the University of Nevada, Las Vegas (UNLV) and the University of Texas at San Antonio reveals a worrying trend. Researchers found that 6.8% of pregnant women reported marijuana use in pregnancy, with first-trimester use climbing to 10.1% and peaking at 14.2% in 2022.

Why the First Trimester Matters

The first trimester marks a crucial developmental phase for unborn children, when organs, brain structures and vital systems form. Using marijuana during this stage can harm a baby’s development. The study shows how widespread this behaviour has become among expectant mothers, raising urgent concerns for health professionals.

The Reality for Babies and Families

Other research confirms that marijuana use in pregnancy increases the risk of preterm birth, low birth weight and even perinatal mortality. These outcomes hit families hardest, while social media often portrays cannabis as a trendy remedy for stress or nausea. The evidence paints a starkly different picture: marijuana harms babies before they even take their first breath.

Influence of Momfluencers

A wave of “canna-mom” influencers, often backed by sponsorships, presents cannabis use in pregnancy as harmless self-care. Their polished content normalises the behaviour and downplays risks. Yet when researchers compare these claims with medical data, the reality proves dangerous. Families who follow these trends expose their babies to lasting harm.

A Call for Awareness

Public health experts urge mothers-to-be to focus on facts, not marketing. Marijuana use in pregnancy is not a harmless habit. It places both mothers and babies in danger. Clear information and prevention offer the strongest safeguards against these risks.\

Source: The Drug Report