With the Easter weekend just around the corner, Victorians are gearing up for a four-day break typically filled with relaxation, celebrations, and family gatherings. While alcohol consumption is often associated with summer holidays, recent data shows that the Easter weekend rivals these months in terms of alcohol-related harm. This surprising trend underlines the importance of vigilance as we head into the holiday period.

Easter alcohol consumption has increased in prominence as a public health concern due to the heightened level of harm observed over this period. Data reveals that not only are ambulance callouts high, but road incidents also demonstrate a significant link between alcohol and risk during the Easter holidays.

Alarming Data on Alcohol and Easter Weekend

New analysis of Victorian ambulance records highlights a startling pattern. Over the Easter weekend, there are typically more than 500 alcohol-related ambulance attendances, equal to four successive Saturday nights. This shifts the perception of when alcohol-related harm is most prevalent, with Easter Sundays and Saturdays now ranking among the year’s highest-risk days.

A specific study led by the National Ambulance Surveillance System (NASS) at Turning Point and Monash University revealed that in 2022:

• Easter Sunday was the third highest day for alcohol-intoxication-related ambulance callouts, trailing only New Year’s Day and AFL Grand Final Day.
• Easter Saturday ranked within the top twenty days for alcohol-related harm.
• Ambulances attended 15 alcohol or drug (AOD)-related road incidents on Easter Sunday in 2022, compared to an average of six incidents on other Sundays.

These figures shine a light on the underemphasised risks of alcohol consumption over Easter, urging individuals to reconsider their habits during this time.

Alcohol and Road Safety Over Easter

Alcohol use is a well-established factor in traffic incidents, and the Easter weekend is no exception. Historically, alcohol and other drug-related road incidents have surged during the holiday, with avoidable accidents claiming lives and straining emergency services.

Planning ahead for transport can make a tangible difference. Dr Rowan Ogeil, Strategic Lead of the National Addiction and Mental Health Surveillance Unit at Turning Point, stresses the importance of preparation. “Planning transport ahead of time at Easter is vital, especially given the well-established link between alcohol and road accidents,” Dr Ogeil notes.

Taking steps such as pre-arranging a designated driver, booking rideshares, or using public transport can mitigate risks and ensure everyone reaches their destinations safely.

Staggering Numbers of Alcohol-Related Harm

The staggering number of alcohol-related ambulance attendances in Victoria paints a broader picture of the challenges surrounding alcohol consumption. Data from 2022 revealed 24,422 alcohol-related ambulance callouts, further demonstrating the widespread impact of excessive drinking.

These figures underscore an urgent need for reflection and change in drinking behaviours, particularly during heightened risk periods such as the Easter weekend.

Expert Insights

Dr Ogeil provides essential guidance for individuals and families looking to reduce alcohol-related risks over the Easter long weekend. He emphasises the importance of looking out for one another and being mindful of how personal alcohol consumption affects health and safety.

“It’s important to look after each other, and to keep in mind that support and treatment are effective and available for anyone who is concerned about the impact of alcohol,” Dr Ogeil states.

Support services such as DirectLine offer a vital resource for those seeking assistance. Available 24/7, they provide confidential counselling and referral services for alcohol-related challenges, ensuring help is always accessible.

Reflections as the Easter Weekend Approaches

Many people see Easter, like other holiday periods, as a time of celebration and connection. However, the data shows that it is also a time of increased risk. The combined effect of social gatherings, alcohol consumption, and a festive atmosphere creates a perfect storm for alcohol-related harm.

Individuals and families are encouraged to plan their weekends carefully, monitor alcohol consumption, and prioritise safety. Reflecting on personal habits and ensuring responsibility in social settings can make a significant difference in reducing risk and promoting well-being.

Source: Monash